geografiaは、印刷会社のプロダクトラインとして誕生したペーパープロダクトのシリーズ。特殊印刷技術を使った組立式の地球儀を中心とし、地理や地形に親しみ、身近に感じることをコンセプトにしている。地球儀はのりやハサミを使わずに、だれでも簡単に組み立てられるシステムになっている。

Geografia is a project initiated by a request of long-established Marumo Corporation – a company that is focused on using special printing techniques. Looking for new business opportunities, Marumo wanted to expand its horizons and create their own products by taking advantage of in-house technologies. The product should provide a unique information experience while using their special printing technology. We proposed the idea of a paper globe and likewise the design. Geografia is found in several museum shops around the world.

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[ Creative Direction / Art Direction / Product Design ]

Client：Marumo Printing
Project Term：2007.09-
Award：Design For Asia 2014 Merit Recognition
http://www.marumo-print.co.jp/original/geografia/
Photo：Ryoukan Abe / Takumi Ota