LION

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創業200年の事務用品メーカーの消しゴムパッケージ。会社の持つ伝統を伝えるために創業当時のロゴを改めて見直し、デザインの主役としてとりいれた。色の組み合わせはあえて現代的な配色を施し、クラシックなロゴの雰囲気とバランスを取っている。また、永く愛される商品となるよう、普遍的な親しみやすさもデザインのテーマとなっている。

A packaging design for an eraser by a 200-years-old office supply manufacturer. By refreshing the first logo of the company, it was possible to convey their long tradition. The chosen colors are a well-balanced combination of a traditional and modern style. This products shall be cherished for a lifetime with its universal friendly design.

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[packaging]
client:LION OFFICE PRODUCTS CORP.
design period:2009
award : package design award 2013
photo:DRILL DESIGN

PRODUCT

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SHOULDER POUCH

2021 JOBU

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Meshi-nabe

2019 Time & Style

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Paper-Wood CLOCK

2019 Lemnos inc.

muji ruler thumb

MUJI stationary

2018- MUJI

libra

LIBRA

2017 Prototpye

muji garden

MUJI gardening tools

2014- MUJI

place to be

place to be

2015 mother tool

two piece

TWO PIECE

2010 Mizutori Kogyo Co. Ltd.

sectional globe

sectional globe “earth’s axis, 23.4 degrees.”

2007-

camper

CAMPER BY DRILL DESIGN

2013 CAMPER

trash pot

TRASH POT

2004 - 2008 TAMU co.,ltd.

coil cup

COIL CUP

2007 COIL inc.

tsutsunuke

TSUTSUNUKE soil spoon

2005 ASAHI INDUSTRIES CO., LTD.

tsukushi cap

tsukushi pencil cap

2015 TSUKUSHI stationeryshop

other products

OTHER PRODUCTS

2003-

MATERIAL / GRAPHIC

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FINE FLUTE

2018- TAKEO co.,ltd

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PAPER-WOOD

2008- takizawa veneer.co.,ltd

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GRAYDAN

2013- oji paper

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DRILL DESIGN EXHIBITION

2014 DRILL DESIGN EXHIBITION

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BYPASS / MILAN

2018 Material ConneXion Tokyo

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BYPASS

2017 Material ConneXion Tokyo

mizu color

MIZUCOLOR SAMPLE BOOK

2016 Washin Chemical Industry

oji sample

OJI FUNCTIONAL SHEET SAMPLES

2014 Oji Holdings Corporation

drill book

DRILL DESIGN BOOK

2014 DRILL DESIGN

calender04

calendar for AISIN

2013 Aisin Seiki Co., Ltd.

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tempo book, package

2013 mother tool

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geografia book, leaflet, package

2013 MARUMO Printing Co., LTD.

biotope

BIOTOPE

2013 TAKEO Co.,Ltd.

p_12_lion

LION

2009 LION OFFICE PRODUCTS CORP.

other material

OTHER MATERIAL and GRAPHIC

2005-