buona pesca

buonapesca_01_800-534buonapesca_03_800_534buonapesca_06_650-650buonapesca_09_533-650buonapesca_10_800-534buonapesca02buonapesca03

東日本大震災の被災地のアイデンティティとなるような材料を生み出す試み。テキスタイルは被災地での雇用創出を目的としてデザインされた。網にかかった魚のイラストは、スイス在住のデザイナーAOI HUBERによるもの。漁師の奥さんたちを中心にしたつくり手が親しみを持って仕事ができるような「大漁 / buonapesca」をコンセプトにした。

buonapescaバッグは、「肩かけ」と「手さげ」2種の持ち方が1つになったデザイン。シンプルな縫製で完成するように設計されている。

This is a product line created for ISHINOMAKI LABRATORY, that was initially founded to help people in need after the great TOHOKU earthquake and ensuing tsunami in Japan, in March 2011. Ishinomaki is a seaside town and fishing is a large part of their identity. To give the people hope and strength to live on, swiss designer Aoi Huber has created illustrations showing fish from this region caught in a net, which stands for a big catch/ buona pesca, a hommage to all fishermen from that region.

DRILL DESIGN organized and directed this project and designed the ‘Buona pesca’ bag which is a design solution to combine a shoulder with a tote bag by simple sewing as fisherman’s wife’s side job.

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[textile][products]
[illustration : AOI HUBER]
manufacture:ISHINOMAKI KOBO
design period:2011-
material : cotton
photo:Ryoukan Abe, DRILL DESIGN

PRODUCT

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2015 TSUKUSHI stationeryshop

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2015 mother tool

muji_s

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2014 MUJI

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2012, 2014 KAMI NO KOUSAKU JO

CAMPER_s

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2013 CAMPER

p22_SQ_s

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p21_betterthansquare

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p17_twopiece

TWO PIECE

2010 Mizutori Kogyo Co. Ltd.

p15_trashpot

TRASH POT

2004 - 2008 TAMU co.,ltd.

p8_stackingglass

STACKING GLASS

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p7_coilcup

COIL CUP

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p6_tateoki

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p5_tsutsunuke

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2005 ASAHI INDUSTRIES CO., LTD.

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GRAPHIC

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OJI FUNCTIONAL SHEET SAMPLES

2014 Oji Holdings Corporation

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2015 Marumo Printing Co.Ltd.

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2014 DRILL DESIGN

ok 108 1_s

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2013 Aisin Seiki Co., Ltd.

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2013 mother tool

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2013 MARUMO Printing Co., LTD.

takeo_s

BIOTOPE

2013 TAKEO Co.,Ltd.

p_12_lion

LION

2009 LION OFFICE PRODUCTS CORP.

tekkibox_s

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sosui_s

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2012 HATTORI PAPER MFG.Co.,Ltd

sd_s

sndek

2006 HATTORI PAPER MFG.Co.,Ltd

buonapesca_s

buona pesca

2011- ISHINOMAKI LABORATORY INC.